Sponsorship Opportunities

We are excited to announce our second annual PICKLEBALL PALOOZA on February 22rd to benefit So What Else? and we would love for you to be a part of it! Pickleball is one of America’s fastest growing sports, especially among women, and that is why our Pearl and Rose and TEACH GIVE INSPIRE FRIDAYS communities of midlife women are very excited about this event.

Our PICKLEBALL PALOOZA will take place at Dill Dinkers-North Bethesda and will feature fierce but fun tournament play for experienced pickleball players, and instructional clinics for both newbies and beginners - along with door prizes and gift bags. A perfect day!

At, PEARL AND ROSE, we create thoughtfully curated, in-person experiences that bring women together in midlife through connection, conversation, and community. Our events are designed to inspire, educate, and celebrate women by connecting them with trusted products, resources, experts, and meaningful experiences that enrich their everyday lives.

For Pickleball Palooza, we’re proud to partner with TEACH GIVE INSPIRE FRIDAYS (TGIF) — a women’s speaker series known for its parlor-style gatherings that feature thought leaders and industry changemakers. TGIF’s mission is to empower women, spark creativity, and open the door to new ideas and possibilities within our community.

Together, PEARL AND ROSE and TGIF are bringing our communities and our shared values to life through PICKLEBALL PALOOZA — a social, purpose-driven event that blends connection, impact and fun while raising funds for SO WHAT ELSE? and creating meaningful touchpoints between brands/businesses and an engaged, values-driven audience of midlife women.

Sponsorship Benefits…

ALIGNING WITH THE PEARL & ROSE x TGIF PICKLE PALOOZA EVENT, YOUR BUSINESS CAN TAP INTO A VIBRANT COMMUNITY OF WOMEN (AGE 45-65) CENTERED AROUND GROWTH, CONNECTION, AND WELL-BEING—ENSURING A MEANINGFUL AND IMPACTFUL PARTNERSHIP.

Targeted Audience Engagement: This event will attract a focused demographic of midlife women, allowing you to connect directly with an engaged audience of women (age 45-65) that values wellness, community, and personal growth.

Brand Alignment with Empowerment: By supporting an event that champions women's health and empowerment, you can position yourself as an advocate for women’s health and empowerment.

Increased Brand Visibility: Sponsorship provides prominent branding opportunities prior to the event on Pearl and Rose’s social media and through our email marketing. At the actual event, branding opportunities include signage, promotional materials and gift bags. ensuring high brand visibility among participants and attendees.

Community Goodwill: Event participants often appreciate businesses that contribute to their community and enhance their quality of life.

Showcasing Products and Services: Sponsors will have the chance to feature their offerings directly to an interested audience, whether through product demonstrations, gift bags, sampling, or informative booths, facilitating firsthand interactions and feedback with members our your target audience.

Sponsorship Opportunities

  • ExclusiveOpportunity

    There is only ONE Kitchen Sponsorship available for PICKLEBALL PALOOZA. This sponsor receives prominent branding at the drink and snack station — a high-traffic gathering point throughout the event — along with strong pre-event, event-day, and post-event digital exposure.

    Best for:

    Brands/businesses looking for maximum visibility, repeated in-person impressions, and premium placement in a social, community-driven environment.

    The Kitchen Sponsor will receive:

    • Prominent branding at “The Kitchen” drink and snack station.

    • Prominent branding on all promotional materials (flyers, signage, website, social media, email marketing) prior to and at the event

    • 1 dedicated social media post on Pearl and Rose Instagram and Facebook accounts along with collective social media mentions/links on our pre-event posts and post event highlight post.

    • Recognition in our newsletter, HOT FLASHES both before and after the event. The newsletter is currently sent to 1000+ subscribers- 700 who are based in the Maryland/DC area..

    • Opportunity to place a product in the gift bag that will be distributed to 75 event participants

  • 🎾 Limited Availability

    There are only 9 Court Sponsorships available, each offering visible on-court branding and digital recognition tied to one of our tournament courts.

    Best for:

    Brands that want clear association with wellness, longevity and active lifestyles, plus consistent visibility throughout the entire event.

    • Recognition on all promotional materials (flyers, signage, website, social media, email marketing) prior to and at the event.

    • Recognition on social media posts before and after the event.

    • Recognition in our newsletter Hot Flashes both before and after the event . The newsletter is currently sent to 600+ subscribers 500 of who are based in the Maryland/DC area.

    • Opportunity to place a product in the gift bag that will be distributed to 75 participants

  • 🎁 High-touch, high-visibility

    Gift Bag Sponsors have the opportunity to place a product or branded insert directly into the hands of all 75 event participants.

    Gift Bag Sponsorship includes:

    • Product inclusion in curated gift bags

    • Recognition in collective social media and email marketing content

    • Exposure to a highly engaged, trust-based community of midlife women

    Best for:

    Brands and businesses seeking direct product sampling, first-time brand discovery, or an accessible way to connect with a highly qualified audience.

Your Business’s Reach Goes Beyond the Event…

While Pickleball Palooza welcomes 75 women in person, sponsor exposure extends far beyond the courts through our highly engaged digital community.

In the last 30 days alone, Pearl & Rose Instagram content generated:

  • 34,000+ total views

  • 4,200+ accounts reached

  • 840 meaningful interactions

  • 82 new followers, showing continued growth

  • 2,000+ actively engaged followers

Nearly 40% of views came from non-followers, meaning sponsor brands are consistently being discovered by new women — not just the existing community.

Engagement That Builds Trust

This audience doesn’t just scroll — they engage.

  • 92% of interactions come from followers, signaling strong trust and brand loyalty

  • High-value actions like shares and saves help extend sponsor visibility beyond Pearl & Rose’s own channels

Multi-Touch Visibility

Sponsors benefit from layered exposure across:

  • Instagram Feed

  • Stories (our strongest engagement driver)

  • Reels

  • Email newsletters and event recaps

What This Means for PICKLEBALL PALOOZA Sponsors…

Pickleball Palooza offers a blended experience:

  • Intimate, high-trust, in-person connection with midlife women

  • Scalable digital visibility reaching tens of thousands each month

It’s not one post. It’s repeated, meaningful exposurebefore, during, and after the event.

Event Details

WHEN: Sunday,February 22, 2026

WHERE: Dill Dinkers - North Bethesda | 4942 Boiling Brook Parkway | North Bethesda, MD 20852

TIME: 10:30 AM - 4:00 PM

REACH: 75+participants and spectators in person + expansive digital reach

CHARITABLE COMPONENT: The event proceeds will be donated to So What Else? -a local organization whose mission is to improve the lives of children and families living in underserved communities in the Baltimore-Washington metro area by providing food security, access to basic necessities and high-quality out-of-school time programs in literacy, athletics and the performing arts while inspiring young people to give back to the community by creating volunteer opportunities for individuals of all ages.

Let’s share your business with the
Pearl and Rose x TGIF community at
PICKLE PALOOZA

lisa@pearlandroseofficial.com
(301) 807-8513

FOLLOW @PEARLANDROSEOFFICIAL ON INSTAGRAM